1280px-DreamWorks Classics logo

DreamWorks Classics (formerly known as Classic Media) is an entertainment company owned by DreamWorks Animation, through Universal Studios. Aside from owning the entire Big Idea library (VeggieTales, 3-2-1 Penguins, LarryBoy: Cartoon Adventures), they also own several different retro properties, including Mr. Magoo, Rocky and Bullwinkle, The Lone Ranger, Felix the Cat, and half of the Rankin/Bass library among others.


The company was founded as Classic Media in 2000, by Eric Ellenbogen and John Engelman, for the purpose of purchasing the properties of the United Productions of America (Mr. Magoo, Dick Tracy, Gerald McBoing Boing, etc.), which had recently been shut down. Since then, Classic Media purchased several different company libraries, including the Harvey Entertainment library (Casper the Friendly Ghost, Richie Rich, etc.) and the Golden Books Entertainment library (pre-1974 Rankin/Bass catalog, Lamb Chop, etc.).

On October 31, 2003, Classic Media won an auction to buy out Big Idea Productions, which had recently gone bankrupt, for $19.3 million. They then made a new company called Big Idea, Inc., which would continue the production of VeggieTales videos. Classic Media then re-located Big Idea, and their employees (minus Phil Vischer) to Franklin, Tennessee.

In January 2007, Classic Media was purchased by Entertainment Rights, therefore sticking the label "An Entertainment Rights group Company" under their logo. This went for Big Idea as well. In April 2009, Boomerang Media (founded by Eric Ellenbogen and John Engelman) purchased the Entertainment Rights library (as well as the Classic Media library), and re-branded the company as Classic Media.

In July 2012, DreamWorks Animation purchased Classic Media for $155 million, and re-branded the company as DreamWorks Classics. Because DreamWorks now owned the rights to VeggieTales, they announced in March 2014 that they would be making a redesigned spin-off called VeggieTales in the House.

In August 2016, Universal Studios purchased DreamWorks Animation, and in turn, DreamWorks Classics, for $3.8 billion, purchasing Big Idea alongside. Despite still owning the VeggieTales property, DreamWorks Classics is not involved in The VeggieTales Show.

Stuff Big Idea made when DreamWorks Classics was...

Independent (Classic Media)

Purchased by Entertainment Rights

Purchased by Boomerang Media

Purchased by DreamWorks Animation

Purchased by Universal Pictures


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